Discover how the world’s most competitive rental companies are turning “add-ons” into major profit centers. The global car rental market is projected to hit $278B by 2030 — and ancillary revenue is leading the charge.
This eBook gives you the strategic and psychological edge to capture more value per customer.
What's inside?
The evolution of ancillary products: From all-inclusive to personalized upselling
Behavioral psychology and decision science behind successful add-on sales
Deep dives into high-margin categories like insurance, equipment, and service bundles
Data-driven frameworks for pricing, bundling, and framing
Future-ready strategies using AI, mobile tech, and market intelligence